Notification: You Have Notifications Pending.

You’ve Got Maelstroms

Everything's a notification these days.

Are you finding it annoying?

Check in on virtually any social media platform, and you'll be bombarded with notifications, badges and prompts. About...well, just about anything.

It used to be that you'd only receive timely, important and relevant notifications, specific to your own behaviors and actions on any given platform. Now, if some random connection posts something, comments on something, or so much as bats an eyelash emoji online, rest assured, you'll get a notification.

Make It Go Away

Perhaps this mini-rant can serve as a periodic reminder for you to go into your notifications settings and prune them as you see fit.

Remember: You are the product. These apps and websites are trying to maximize your time and engagement on the platform. There's nothing inherently evil about that, but you SHOULD take as much of it into your own hands as possible.

Remember, too, what Greg McKeown wrote in Essentialism: "If you don't prioritize your life, someone else will."